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2000-2001 Media Kit
Subscriber Survey: Demographics

Findings: Half of the subscribers to The Cattleman are 55 or older, and more than nine out of ten are men. More than nine out of ten subscribers live in Texas.
 

  Age:  
Under 35   4.6%
35 to 44 11.7%
45 to 54 22.6%
55 to 64 26.0%
65 or older 33.6%
No response 01.4%
Average age 58.5
 Gender:  
Men 91.5%
Women 06.2%
No response 02.2%
 Education:  
High School 17.1%
Some College 20.5%
College Graduate 36.4%
Graduate Degree 24.8%
No response 01.2%
 State:  
Texas 90.9%
Oklahoma 03.5%
Other 03.7%
No response 01.9%
 

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